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SEARCH ENGINE MARKETING (SEM)
Rank Higher, Reach Further – Transform Your Online Presence
WHAT IS SEM?
Search Engine Marketing (SEM) is a digital strategy to boost a website's visibility on search engine results pages through paid ads. Unlike SEO, which targets organic results, SEM involves buying ads for specific keywords. These ads target relevant audiences based on search queries, demographics, and behavior. SEM typically uses platforms like Google Ads and Bing Ads to drive traffic, increase brand awareness, and generate leads.
HERE ARE SOME OF ITS BENEFITS
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